About Me

 
Cindy holding a dog in a lovely green park

Hi — I’m based in Portland, OR.

 

Great products are built through collaboration, strategic clarity, and a deep understanding of the people who use them.

For over a decade, I’ve designed software across e-commerce and cybersecurity, building scalable solutions that solve complex problems and drive measurable growth.

In B2B SaaS environments, I partner closely with product, engineering, and business teams to align user needs with business goals.

 

My Journey

Map of the US detailing places Cindy's lived, been educated and worked

I graduated with honors in Industrial Design, earning multiple industry awards. My foundation in physical systems evolved into building complex B2B SaaS platforms for startups and enterprise teams. Earlier in my career, I designed 3D retail environments and creative web experiences that continue to inform my systems thinking.

As a Certified Professional Coach, I bring deep listening and clarity to cross-functional collaboration.

 

I’m Known For

AI generated image of people at work collaborating with text that says Collaborate to Innovate

I collaborate across disciplines, uncover real customer needs, and design strategically to solve complex problems. I communicate clearly, iterate quickly, and step into leadership when needed.


My Top Values


  • curiosity

  • courage

  • creativity

  • growth

  • integrity

  • resourcefulness

 

My Beliefs

Fail Fast to Succeed Faster

Iteration drives better outcomes. Failure is part of the process.



Designers Are Change Agents

Designers have the opportunity to create meaningful impact.



Balance In All Things

Balance fuels my creativity — in art, movement, and exploration.

 

Creative Work — Off the Screen
A glimpse into my visual practice beyond product design.